Propaganda Techniques - Book Units Teacher

Propaganda Techniques - Book Units Teacher

PERSUASIVE DEVICES Propaganda Techniques Lesson Goals Define, identify, and create

examples of persuasive devices including: bandwagon loaded

terms testimonial name-calling Essential Questions

How does recognizing propaganda devices make you a better shopper and decision marker?

The Lesson Today we will complete two activities with persuasive devices including:

Create an organizer defining the four persuasive devices. Use response cards to determine which

persuasive device is being used. Hook Using Real World Examples Each one of the following cell phone

advertisements uses a different persuasive technique. Think about what the advertisers are doing to get you to buy the cell phone as you watch each commercial. Taco Party (AT&T)

bandwagon HTC You Ad loaded terms

Apple Santa Claus name calling First Official iPhone Ad testimonial

Discussion Answer these with your partner.

Which advertisement had someone famous? Which advertisement had someone who

wanted to join the group? Which advertisement made fun of someone else? Which advertisement had loaded terms?

Graphic Organizer On the blank space provided fill in the correct persuasive device for each definition. Write a short example for each.

Bandwagon encourages the hearer to think that because everyone else is doing something, you should too or you will be left out.

Testimonial is when an expert, public figure, or celebrity promotes or supports a product, policy, or political candidate.

Loaded Terms is when words that have strong emotions are used to promote a person or product.

Name-Calling is the use of placing negative labels on a person or item. It is used to create fear and arouse prejudices in the hearers.

Name the Propaganda Technique (Categorization)

Use your response cards to show which persuasive device is being used.

Name this propaganda technique. An expert from Nevada explained that when rivers are dammed for water power, it destroys beautiful valleys.

Answer testimonial Name this propaganda technique.

All trails lead to ice-cold Answer loaded terms

Name this propaganda technique. The New Zealand Air Force used Disney artwork on the aircraft. The message

says Mickey Mouse, proprietor of "M. Mouse Loans" says: "The Axis is Living on Borrowed Time, An' We're Gonna Foreclose."

Answer testimonial Obama Ad

Answer name-calling Name this propaganda technique.

The jeans that built America Answer loaded terms Name this propaganda

technique. Answer bandwagon

Name this propaganda technique. Papa Johns We believe better tasting ingredients makes a better tasting pizza.

Answer loaded terms Name this propaganda

technique. M&Ms melt in your mouth, not in your hand. Answer

loaded terms Name this propaganda technique. Answer

testimonial Name this propaganda technique. Your teenage daughter asks: Everyone else

is camping overnight without chaperones, so why cant I? Answer bandwagon

Quiz On a piece of notebook paper, number your paper from 1 to 10 for the following quiz questions. For each of the 10 examples you must

identify the persuasive device which is being used in the advertisement. Name this propaganda technique. 1.

Name this propaganda technique. 2. Its alright for me to cheat on my taxes because everyone else does it.

Name this propaganda technique. 3. This grand touring vehicle concept is as at home in the city as it is in more wide

open spaces, like country lanes meant for performance driving. Name this propaganda technique.

4. Name this propaganda technique. 5.

Name this propaganda technique. 6. Name this propaganda technique.

7. Name this propaganda technique.

8. Michael Jordan says he loves to eat Ball Park Franks Hot Dogs. Name this propaganda technique.

9. Slip away into paradise with this luxury cruise ship to an exotic island in the glistening ocean. Name this propaganda

technique. 10.

Recently Viewed Presentations

  • Jabberwocky

    Jabberwocky

    Grammar Warm Up Charles Lutwidge Dodgeson was born in Cheshire England in 1832. He was one of eleven childen and his siblings love hearing and reading the stories and poem he made up he studied math in school an became...
  • Undergraduate Programmes 2005-6 Undergraduate Programmes 2005-6 Undergraduate Programmes

    Undergraduate Programmes 2005-6 Undergraduate Programmes 2005-6 Undergraduate Programmes

    Undergraduate Programmes 2005-6 Undergraduate Office Vice-Dean: Assoc Prof KHOO Siau Cheng Assistant Dean, Undergraduate Programmes: Assoc Prof TEH Hung Chuan Assistant Dean, Special Programmes: Assoc Prof LEE Wee Sun Assistant Dean, Special Programmes: Mr TAN Tuck Choy, Aaron Manager, Undergraduate...
  • Name: _________________________________ Classify Polygons Directions: Name the polygon

    Name: _________________________________ Classify Polygons Directions: Name the polygon

    Name: _____ Classify Polygons Directions: Name the polygon described by each riddle below. I am a figure with 4 sides. Each of my sides is 2 centimeters long. None of my 4 angles are right angles. What polygon am I?...
  • 1 SAS Integration With NoSQL Database Kevin Lee

    1 SAS Integration With NoSQL Database Kevin Lee

    Inc's 2014 Company of the Year. In 2014 alone, 10 million people used airbnb. It has more the 800,000 listings worldwide. Q2: World's largest accommodation provider?
  • Four Blocks - University of Nevada, Reno

    Four Blocks - University of Nevada, Reno

    Simple displays using A/D converters to go from computer to calligraphic CRT. Cost of refresh for CRT too high . Computers slow, expensive, unreliable. Computer Graphics: 1960-1970. Wireframe. graphics. Draw only lines. Sketchpad. Display Processors. Storage tube. ... client-server model....
  • Unit 4 Classification of Matter

    Unit 4 Classification of Matter

    Unit 2 Atomic/Nuclear Theory/Periodic Patterns
  • Présentation PowerPoint

    Présentation PowerPoint

    Commodity Indexed Swaps. RISK MANAGEMENT PRODUCTS. Lines of Credit. Risk Participation Agreements. Soft Commodity Finance Facility. TRADE FINANCE PROGRAM. TECHNICAL ASSISTANCE FUNDS . African Legal Support Fund. Fund for African Private Sector Assistance.
  • Counter-arugument

    Counter-arugument

    Example of Counter argument with Turn Against and Turn Back. Thesis Intro: The recent NJ bear hunt was an unnecessary measure to reduce the bear population. Counter argument with Turn Against and Turn Back: " I realize that. the bear...